Background

I met Adrienne Coon when she was a guest speaker at a Journalism School class I was taking when I was a junior in college. She talked to the class about website design, web accessibility, content management, web marketing, and, her focal point, usability.

During class I raised my hand a few times and pointed out a few changes she might want to make to the University of Iowa Hospitals and Clinics website. At one point she laughed and asked me, "Do you have a resume?"—which I thought was a joke—until we talked for a few minutes after class and she told me to send her a resume.

Adrienne was absolutely my mentor early in my professional world. She almost immediately trusted my judgement, which meant so much to me.

Essential Duties

Worked with a team of four other writers and editors to manage the University of Iowa Hospitals and Clinics websites
Wrote and edited pages for uihc.org and uichildrens.org
Met with clients—mainly UIHC doctors, nurses, and support staff—to determine solutions for any communications issues they may have been having
Strategized SEO-based editing plans to increase the success of various web pages
Contributed to the planning stages and execution of marketing campaigns
Edited both web pages and print publications for spelling, grammar, and accuracy
Worked almost entirely in HTML

My Favorite Part

The best part of working for UIHC's Marketing and Communications was the freedom I had in the New Media Division. My supervisor, Adrienne Coon, trusted me completely after only a few short weeks and allowed me the freedom to find my own projects on which to work.

Freedom gave me confidence and I'm convinced both allowed me to get a lot more done than if I had a micromanaging boss looking over my shoulder at all times.